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Explore the stories behind Wisconsin’s heritage through exhibits featuring Native Nations and Tribes, the immigrant experience, frontier life, agriculture, industry, politics, and much, much more. From educational and fun activities for kids to exhibits, walking tours, and lectures for adults, the museum offers engaging events to suit every interest.

 Attractions/Museums /  South Central Crossroads

Middleton is home to great group-friendly local attractions including the world-famous Capital Brewery, National Mustard Museum, and shopping in downtown Middleton and Greenway Station. Contact:  Laura Portz

 Destinations /  South Central Crossroads

Beloit offers year-round experiences including public art, historic sites, unique dining, and a magnificent farmers' market. From day trips to overnight, along with hub and spoke and weary travelers looking to stretch their legs, Beloit is group-friendly. Contact:  Matt Bosen

 Destinations /  South Central Crossroads

Tri-State Travel owns and operates one of the newest and best-maintained motorcoach fleets in the Midwest.  We also offer Midwest receptive services as well as an array of international and domestic tour packages.  For 78 years Tri-State Travel has maintained a tradition of excellence in worry-free travel. Contact:  Corey Hillard

 Receptive & Tour Operators /  South Central Crossroads

Alex Jordan's retreat opened in 1960 and has since has grown into an attraction with many buildings and exhibits.  You will explore some of the world's most unique collections, including the world's largest carousel, automated music machines, and more. Contact:  Group Sales

 South Central Crossroads

Located just south of Madison on the Yahara River, a stroll through downtown reflects our Norwegian heritage.  You'll find boutique shopping, galleries, a craft brewery, and locally-owned restaurants in a historic setting.   Top attractions are the Stoughton Opera House and the Norwegian Heritage Center - Livsreise. Contact:  Callie LaPoint  

 Destinations /  South Central Crossroads

Discover how the preservation efforts of two men helped save Wisconsin’s Cornish history. The picturesque stone buildings of Pendarvis were preserved by life and business partners Bob Neal and Edgar Hellum. The site celebrates the couple’s restoration efforts and the stories of the region’s Cornish miners, Wisconsin’s first “badgers.” Contact:  Bethany Brander

 Agriculture/Farms /  South Central Crossroads

The North Central Group owns and operates ten Hilton and Marriott brand hotels throughout the greater Madison area.  Our properties are conveniently located off of Interstates 90/94/39 and in close proximity to The Fireside Dinner Theatre, The House on the Rock, Frank Lloyd Wright's Taliesin, and much more. Contact:  Cory Mace

 Lodging /  South Central Crossroads

Visit New Glarus, America's Little Switzerland!  Established as a Swiss Colony, New Glarus retains its Swiss charm via alpine architecture, traditional festivals, and mouthwatering Swiss delicacies. Contact:  Bekah Stauffacher

 Destinations /  South Central Crossroads

Whether you prefer themed itineraries, industry tours, special events, botanical gardens, or museums your group will be delighted to visit Janesville, "Wisconsin's Great Outside."  You'll discover a variety of group-friendly lodging options and attractions in this welcoming "hub" location.  Janesville is easily accessible - right off of I39/90. Contact:  Lori Johnson

 Destinations /  South Central Crossroads

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